Facebook advertising services & management for your business
Capture the right target audience at the right time with our 360° Facebook Ad services
We specialise in driving business growth through highly targeted Facebook ad services. From ad creation to strategic campaign management, we offer comprehensive solutions that cater to the unique needs of small, local, and medium businesses, ensuring you get the most out of your advertising budget.
Make advertising on Facebook easy with Facebook PPC management services
Through finely-tuned targeting and strategic ad placement, we ensure your message reaches the most relevant audience when they are primed to engage and take action. We’ll work with you to craft the best type of ads suitable for your specific audience and goals.
Single-image Facebook Ads
Simple and effective, single-image Facebook ads are commonly used by our clients to increase traffic or conversions. They consist of a single image with an accompanying text overlay and a call-to-action button.
Video Facebook Ads
With a shortened attention span of prospects, video ads on Facebook are engaging and dynamic. They allow businesses to showcase their products, services, or brand story through short video clips.
Carousel Ads
These ads display multiple images or videos within a single ad unit, enabling you to highlight multiple products or features in one advertisement.
Collection Ads
Designed for mobile, collection ads feature a primary video or image followed by four product images. Users who click on the ad are taken to an immersive, full-screen shopping experience.
Dynamic Ads
Dynamic ads are ideal for e-commerce businesses, as they automatically display relevant products to users based on their past interactions with your website or app.
Messenger Ads
Messenger ads appear directly in the Messenger app, allowing your business to initiate conversations and further connect with potential customers.
People love us, apparently 😊
The results have exceeded our expectations.
The whole process was straightforward and they took the pains away from managing the project. Matt and his team took the creative lead and used the information we provided to create a great website.
Their attention to detail was absolutely fantastic.
So many website designers create a website that looks great, but does not initiate the customer to create action. AkW really understood this process and realise that an effective website needs to create an enquiry or a sale.
300% more inquiries than in the previous period!
This has been very successful in attracting and sustaining many more new members and taking the club forward. We are very pleased with the service, the data collection facilities and ongoing professional support.
The process was clear and we knew what to expect.
We were positively surprised with how result-oriented Matt was, on top of the website design. We are highly satisfied with the number of online enquiries we are receiving. Our website is now starting to show up in the top 3 positions on Google.
Our page jumped up to 3rd position in Google!
Great at SEO and general optimization and marketing. Always available for a phone call for any queries, even after doing the web design/SEO etc. Have seen a great increase in the number of enquiries coming through the website and facebook page.
Carefully put my ideas into an intuitive website!
I’ve had lots of enquiries for work, improved my online presence massively and also seamlessly improved my ratings, reviews and other important features that customers follow.
Make advertising on Facebook easy with our Facebook PPC management services
With over 2.8 billion active users, Facebook provides unparalleled access to a vast and diverse audience, making it an ideal platform to connect with potential customers.
Moreover, Facebook's advanced ad targeting options empower businesses to tailor their campaigns to target specific demographics, interests, behaviours, and custom audiences.
Custom Audiences
Facebook allows us to upload customer lists or target individuals who have already interacted with your FB profile, website or app. This unique feature enables re-engagement with existing customers and strengthens brand loyalty.
Lookalike Audiences
We create Lookalike Audiences based on the characteristics of your existing customers. Facebook then finds similar users who share traits, interests, and behaviours, expanding the potential reach to relevant customers.
Detailed Demographics
By targeting users based on their interests, hobbies, activities, and past behaviours, we connect your business with audiences more likely to be interested in their products or services.
Interests & Behaviours
Facebook offers various demographic filters, including age, gender, location, language, relationship status, education, and job titles. This granularity ensures our ads reach specific segments that align with your business goals.
Retargeting
Facebook's Pixel allows us to retarget users who have previously interacted with your business’s website or specific pages, reminding them of the brand and encouraging them to complete desired actions.
360 Facebook Advertising Services & Management
We oversee the entire ad creation process of Facebook ads - from visually engaging designs to persuasive ad copy and management. We meticulously craft campaigns to deliver compelling messages to your target audience, ensuring maximum impact.
Goal setting & audience research
We conduct in-depth audience research, leveraging existing data and additional research, to pinpoint their target audience's most relevant demographics, interests, and behaviours. By understanding your goals and the preferences of your target audience, we craft better solutions right from the start.
Drive sales & build brand awareness
We design your Facebook ad to achieve multiple objectives: driving sales for immediate revenue, generating high-quality leads, and building long-term brand awareness. Our multifaceted approach ensures your business thrives in the digital space.
Continuous Monitoring & Improvements
With a data-driven approach, we continuously monitor your campaigns, analyse performance data, and make data-backed adjustments to optimise results. By analysing the performance metrics, we refine your ads to achieve optimal results and maximise the return on your investment.
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Facebook Advertisement Services - FAQs
What is the cost of running Facebook ad campaigns, and how does the pricing work?
The cost of running Facebook ad campaigns can vary widely depending on several factors, including your ad objectives, target audience, industry, ad format, bidding strategy, and overall ad performance. Facebook offers different pricing models, allowing businesses to choose the one that aligns best with their goals and budget.
We charge a fixed set-up & management fees for our Facebook Advertisement services. The costs of our services will depend on the number of ads, format and campaigns. We are against charging our clients a percentage of ad spend, as our sole focus is to maximise ad conversions and your sales rather than senselessly maximise your ad budget.
How do you target the right audience for my Facebook ad campaigns?
We take a data-driven and strategic approach to target the right audience for your Facebook ad campaigns.
We begin our process with a dive into your business and research your target audience and competition. We base the campaign(s) on research and your experience to further enhance your business and deliver the right message to the right audience.
Leveraging a combination of existing data, industry insights, and Facebook's audience targeting tools, we conduct in-depth research to identify relevant demographics, interests, behaviours, and preferences of your ideal customers.
We continuously test different audience segments and ad variations to identify which combinations deliver the best results. This iterative process helps us refine the targeting strategy over time for improved performance.
Throughout the campaign, we closely monitor ad performance and engagement metrics. Based on data insights, we make data-driven adjustments to optimise your targeting strategy for maximum effectiveness.
By implementing a tailored and data-centric approach to audience targeting, we ensure that your Facebook ad campaigns reach the right audience, engage potential customers, and drive meaningful results for your business. With our expertise, you can expect improved ad performance, higher conversion rates, and a maximised return on your advertising investment.
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