Process geeks

Great design for
greater results

This is how we do it

Design professionals crazy about processes

Following our process helps us deliver a flexible, collaborative experience to our clients. Our method assures you the transparency and lets you be engaged in every phase of the project.

We’re dedicated to provide a professional guidance through our services. Together, we’ll uncover your biggest objectives and aspirations to find the solution through our web design and marketing services.

We live, dream and breathe design and are truly excited for new challenges! We combine our passion to creative web design with technical skills and love for outstanding customer service to bring memorable and effective solutions.

web design ux brainstorming

Your creative duo

Check the latest publications on Instagram by akW dezign!

What we stand by

Our values

We base collaborations on transparency, flexible project management and passion for delivering meaningful changes through our services. We blend our creative and technical skills and fuel them with research-based approach to provide innovative & durable digital products.



Transparency and clear communication is the foundation of great business relationships. We put extra effort into creating a precise plan and design.

During our collaboration, we present our research conclusions and data collected to build a strong foundation for the project. That helps our clients understand our strategy and make informed decisions.


Holistic approach

We start each project with an onboarding & discovery interview where we take a deep dive into your processes, business goals and aspirations.

That helps us understand and define the purpose and milestones of your project. The most crucial phase of our strategy is identifying your goals through complete research and planning.


Constant improvement

We are passionate about impactful design that transfers and helps our clients to skyrocket their business. We constantly have to improve to deliver the most effective and clever solutions.

Our growth is fueled by constant progress on both creative and personal levels. We review and brainstorm our processes to ensure the most flexible, collaborative and enjoyable experience for our clients.


Full commitment

We work with a limited amount of clients per month to ensure the full attention and focus of each project we undertake.

We collaborate with ambitious business owners and freelancers that understand the value of impactful and meaningful digital products.

Each project is led by our Lead Developer and founder, Matt, with whom you’ll have direct contact whenever the question arises.


Human-focused design

We believe in delivering purposeful solutions. Our process and design decisions are based on research and analysis of your customers, user experience, intent and context.

We analyse your audience's background, behaviour and expectations towards your brand to craft a conversion-fueled journey on your website.


Lasting relationships

Designing and developing impactful websites takes more than creative lead and code.

We connect with ambitious business owners to create a meaningful partnership based on mutual respect, clear communication and honesty.

We built our straightforward process with a focus on transparency and collaboration.

Tools & platforms we use

GoDaddy Logo
Figma Logo
Adobe Illustrator Logo
yoast icon
SEMRush Logo
Tailwind App Logo
google ads icon
webflow icon
woo-commerce icon
shopify icon
Photoshop Logo
Adobe XD Logo
wordpress icon
google analytics icon
Process geeks

Our process

At akW, we focus on creating products destined for online success. We use our unique process for building each website that is confirmed to work and bring results over and over again.

Process phase 1 Web design onboarding round abstract icon


Onboarding & Project Kickoff

Our onboarding meeting allows us to connect deeper, understand your current setup and main challenges and clarify your goals for the project. We’ll ask about your brand’s message and DNA during our face-to-face session.

During project onboarding, you’ll meet a lead designer and UX expert, Matt. We’ll conduct an introductory UX workshop to identify your customer avatar and their expectations.


Estimate budget plan

Project insights

Process Phase 2 User Experience Research & Planning round abstract icon


Research & Planning

After our initial meeting, we dive into your company, marketing plan and audience. We’ll look at online presence, rankings and competition to understand your starting point.

We will map out the most effective strategy that aligns with your brand and craft a solution in sync with your goals and seamless user experience.



Scope of work and timeline

Project documentation

Process Phase 3 User Experience and User Interface Accessibility Workshops round abstract icon


UX/UI Workshops & Design

User experience and user interface workshops are the most crucial phase of the project outline, where we brainstorm the customer’s journey and most converting layouts.

We’ll prepare provisional UX/UI wireframing and build it on a staging environment


UX/UI wireframe

Website design

Phase 5 Website or SEO strategy Development round abstract icon


Development & Testing

We further develop your platform based on our research and UX/UI workshops. And we test it. We go through accessibility and quality tests to ensure a future-proof, durable and sustainable digital product.

You’ll get your first chance to test your platform and give us feedback.


Front-end and back-end tested

1st feedback and amendments

Phase 5 Website launch and optimisation round abstract icon


Project Launch

After testing & adjusting your website on the staging environment, we get your website ready to launch. We upload your website to your domain and make triple sure it works smoothly on both desktop and mobile. We ensure all the elements are 100% optimised for usability, accessibility and search engines.

Then, we set up data tracking and Google Analytics to help you understand and track your new website performance.


Performance optimisation

Final environment testing

2nd feedback and amendment

SEO implementation

Data tracking and Analytics connection

Website publishing

Phase 6 Care & Maintenance Round Abstract Icon


Care & Maintenance

After publishing, our work continues. We track & analyse the response from your audience and enhance the user experience and search engine optimisation based on user feedback.

We offer variable maintenance plans - from essential care to customised, enhanced UX optimisation and SEO. We’re flexible - you can jump from one to another within a month, no questions asked.



Guides and supporting documents for future references

The maintenance plan and deliverables

Last revision

Are you ready?

Let's build great things