Bringing a human touch to website design

Web Design Leicester

We design and develop authentic and memorable websites in Leicester. Our focus is on delivering a memorable impression to your clients.

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website project for interior design companyA website hero design for a shared workspace company website project for interior design company
Webflow eCommerce design for Korean skincare UK shopwebsite project for an investment companyWebflow eCommerce design homepage of a luxury bathroom & kitchen supplier in Oxfordwebsite project for an investment company
Visually stunning, brilliant in search engines
Process phase 1 Web design onboarding round abstract icon

High-performing design that captivates your audience

Process Phase 2 User Experience Research & Planning round abstract icon

Transparent & straightforward process, proven to work

Process Phase 3 User Experience and User Interface Accessibility Workshops round abstract icon

Conversion & result-driven optimisation from start

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Optimised for search engines from the start

Web design services

Grow in Leicester and beyond with our 360° web design solutions

Our web design services in Leicester focus on crafting measurable results that drive meaningful business growth. We offer full-spectrum digital services to elevate your brand, ensuring your online presence not only looks great but also achieves tangible success.

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Bespoke web design services

Our web design services emphasise the user experience, ensuring exceptional interactions for your discerning audience. Combining strategic methodology, technical proficiency, and creative talent, we create custom, engaging websites that effectively help online business owners achieve their goals.

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e-Commerce development

For Leicester e-commerce owners, we provide bespoke solutions to enhance your online presence and achieve your business objectives. Focusing on intuitive design and data-driven strategies, we create integrated, user-friendly online stores that perfectly align with your brand and surpass your clients' expectations.

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Search Engine Optimisation

We employ user-focused SEO strategies to enhance your website's organic visibility, both locally in Leicester and further afield. By integrating strategic insights, technical skills, and creative solutions, we optimise your online presence, broaden your audience reach, and attract ready-to-buy customers.

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Paid marketing services

Our paid marketing solutions are designed to drive measurable growth and expand your reach. By leveraging strategic insights, technical expertise, and creative approaches, we deliver targeted campaigns that enhance your online presence and attract ready-to-buy customers locally and beyond.

Webflow eCommerce design for Korean skincare UK shop
Webflow eCommerce design for Korean skincare UK shop - cart layout on the mobile phone
Webflow eCommerce design products category page on mobile phone
Webflow eCommerce design homepage of a luxury bathroom & kitchen supplier in Oxford
UX/UI web development

Conversion-fuelled web design solutions in Leicester

We combine user experience, on-page SEO, and on-brand messaging to craft stunning, high-performing websites. Our conversion-fuelled web design solutions ensure your business thrives online by attracting and retaining customers with engaging and effective digital experiences, designed for success.

Bespoke web design solutions for your unique objectives

There’s more behind a well-performing website than code and design. By leveraging strategic insights, technical expertise, and creative approaches, we deliver customised strategies that drive growth, enhance efficiency, and ensure your business stands out in a competitive market.

We combine our knowledge and passion for seamless UX design and fabulous design to create the foundation for your brand online.

custom e-commerce project for activewear enterprise
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SEO-optimised for a better kick-start

According to Google, 90.63% of web pages get no organic traffic. Hence we help by implementing on-page SEO during the development stages, ensuring your business has a better kick-start with enhanced visibility, improved rankings, and a strong foundation for long-term online success.

Designed for all screen sizes

A mobile-responsive website is not a luxury anymore. With over 60% of online searches happening on smartphones, we ensure your site is fully optimised for mobile devices, providing seamless navigation and functionality.

We work to maximise your website's potential, enhance user satisfaction, boost engagement, and improve your overall online performance and visibility.

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Our Process

We offer a unique framework for success - we bring your vision, culture, brand, and business strategy into perfect alignment.

01 Discovery and onboarding

During onboarding, we establish your objectives, gain insights into your target audience, and grasp the unique context surrounding your brand.

Our primary focus is that design, conversion rate optimisation (CRO), and accessibility, all work together to guarantee the creation of a robust and effective website.

02 Planning and design

Following the onboarding phase, we delve even deeper into your marketing strategy, and audience. We thoroughly assess your online footprint, search engine rankings, and competitive landscape to gain a comprehensive understanding of your initial position.

Our web design services are built upon the insights derived from this exploration and research, which commence right from the initial stages of onboarding.

03 Development and Deploy

After our strategy and design phase, we proceed to create the most efficient website layout and strategy that resonates with your brand and aligns with your objectives.

Our process includes accessibility and quality reviews to guarantee the creation of a forward-looking, robust, and enduring digital product.

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04 Care and Optimisation

After your website deploys, we track and analyse the response from your audience to gain the insight on how to enhance the user experience based on user feedback.

At our agency, we also offer an ongoing maintenance and SEO plans to further enhance your platform.

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People love us, apparently 😊

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I could see more and more improvements in orders.

It was truly a wonderful experience working with akW duo and seeing them do their magic! The level of understanding of the business and the industry Matt and Ally have, the research, the no BS approach and the reports left me more confident than ever that I’m in good hands. I’m super grateful and excited to see my website climb up!

Susan Hopes
Owner - Hopes
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The results have exceeded our expectations.

The whole process was straightforward and they took the pains away from managing the project. Matt and his team took the creative lead and used the information we provided to create a great website.

Chris Martin
Director - CGS Pile Design
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Their attention to detail was absolutely fantastic.

So many website designers create a website that looks great, but does not initiate the customer to create action. AkW really understood this process and realise that an effective website needs to create an enquiry or a sale.

Daniel Beckitt
Owner - Boreas Healing
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300% more inquiries than in the previous period!

This has been very successful in attracting and sustaining many more new members and taking the club forward. We are very pleased with the service, the data collection facilities and ongoing professional support.

Brian Atkins
CHAIR - NORTHAMPTON JUDO CLUB
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The process was clear and we knew what to expect.

We are highly satisfied with the number of online enquiries we are receiving. Our website is now starting to show up in the top 3 positions on Google.

George Mihalachi
DIRECTOR - LOGIN CONSTRUCTION
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A very positive experience from start to finish.

A very positive experience from start to finish. Matt and his team were always on hand to answer any queries I had and the end product is exactly what I wanted and more. 100% would and will reccomend!

Paddy Maher
Owner - Paddy Maher STrengTH & Conditioning
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Our page jumped up to 3rd position in Google!

Great at SEO and general optimization and marketing. Always available for a phone call for any queries, even after doing the web design/SEO etc. Have seen a great increase in the number of enquiries coming through the website and facebook page.

Vedika Bedi
OWNER - VV PHONES
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Carefully put my ideas into an intuitive website!

I’ve had lots of enquiries for work, improved my online presence massively and also seamlessly improved my ratings, reviews and other important features that customers follow.

Younis Nabi
DIRECTOR - MOBILE PHONE TRADE

Tools and platforms we use

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Adobe Illustrator Logo
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SEMRush Logo
Tailwind App Logo
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Frequently Asked Questions

Web design services Leicester

How much does a professional web design service cost in Leicester?

Costs can vary widely based on the complexity of the project, specific features required, and additional services you may require. Project costs can vary significantly, ranging from £1,500 to over £30,000, depending on the desired functionalities and additional services you may require. Following our non-obligatory meeting, where we'll discuss your vision and requirements for the new platform, we'll provide you with an estimated price.

How long does it take you to develop a custom website?

The project timeline depends on the site's components and any additional services needed. Typically, building a standard website takes 3 to 6 weeks, while developing an e-commerce site may require 8 to 16 weeks. We'll provide you with an estimated timeframe after the onboarding process. We will be able to give you an estimated timeframe after onboarding. Visit our approach page to learn more about our process.

Will my website be mobile-friendly and optimised for search engines?

Yes, your website will be mobile-friendly and optimised for search engines. We prioritise mobile responsiveness to ensure seamless user experiences across all devices. Additionally, we implement on-page SEO best practices during development to enhance your site's search engine performance and visibility. It won’t assure that your website will start ruling the search engines yet, but will definitely give you a better kick-start.

If you want your website to be loved and pushed by Google locally in Leicester, nationally, we can help you in creating and implementing a long-term SEO strategy.

Do you provide other digital marketing services for businesses in Leicester?

Yes, we offer a full range of digital marketing services to complement our web design expertise. These services include search engine optimisation (SEO) to improve your website’s visibility on search engines, pay-per-click (PPC) advertising for targeted traffic, and social media marketing to engage your audience across various platforms. We also provide content creation, email marketing, and analytics to ensure that all aspects of your digital presence are working together to achieve your business goals.

Our approach is holistic, meaning we don’t just design your website and leave it there; we support your entire digital strategy to help you grow and succeed online.

How will you ensure my website is future-proof and scalable?

We ensure your website is future-proof and scalable by using the latest technologies and adhering to best practices in web development. Our modular design approach allows for easy updates and expansions, ensuring your site can grow with your business. We also provide ongoing maintenance and support to keep your website current with evolving trends and security updates.

What specific steps do you take to improve website loading speed?

To improve website loading speed, we optimise images and other media files, minify CSS and JavaScript code, and leverage browser caching. We also implement Content Delivery Networks (CDNs) to reduce latency and ensure faster load times for users across different geographical locations if needed. Our regular performance audits and updates help maintain optimal loading speeds.

To learn more about page speed, feel free read our guide 5 simple steps to make your website faster.

How do you measure the success of a website after launch?

We measure the success of a website after launch using various metrics such as traffic, user engagement, conversion rates, and bounce rates. However, success depends on your specific goals, which we establish during our onboarding meeting.

Some objectives, like dominating search engines, require ongoing relationships and continuous SEO work. We use tools like Google Analytics, Search Console, and Ahrefs to provide detailed insights into performance, allowing us to make data-driven improvements to ensure your website continues to meet your business goals and deliver a positive user experience.

How do I get started?

E-mail us at matt@akwdezign.com with your idea or call us on 07926 777 969  and we’ll be happy to help!

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Web design Milton Keynes

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