SEO agency Northampton

SEO stands for search engine optimisation and is the most effective marketing process that increases awareness of your brand on search engines like Google, Bing, and DuckDuckGo.

In simple terms, SEO represents the digital marketing techniques (both internal and external) of improving and optimising the technical configuration of website pages (so-called landing pages) so it’s easily found in search engines when prospective clients look for a product or service related to your business.

Google, the most popular search engine, uses over 200 ranking factors to assign the position of a webpage within results pages. To determine which page is the most suitable to the query (keyword), search engines use boots and algorithms that crawl through pages, read their coded content and rank them accordingly. The most informative, related and user-friendly pages rank at the top of search results.

Many methods can help improve your search presence, depending on your goals, current rankings, competition and keyword difficulty.

At our SEO agency in Northampton, we implement bespoke, data-driven strategies and create informational content for desired keywords. Hence, we boost the exposure of your website to highly motivated prospects (read: people that already search for your services or products on search engines).

Our SEO offers start at £500/month and can exceed £2,500/month, depending on your competition and the work we need to assist you in optimising your pages for success.

SEO requires technical knowledge, the ability to research and diagnose data, and, most importantly, smashing copywriting skills. Hence, the price is the equivalent of the work, knowledge and effort put into your SEO strategy.

During our onboarding, we will dive into your goals, present ranking and other factors to help us choose the most effective plan suitable for your business. Our month-to-month payment plans have a flexible cancellation policy. To check our SEO plans, click HERE.

We work with various clients in Northampton - from start-ups to established businesses. Our packages start from £500/month, but we love to get inspired and work with like-minded people. Hence we are open to discussion regarding your budget.

The easiest way to find out if we can help you within the budget is to let us know. Unfortunately, we don't read minds (yet). Hence, transparency with your available budget will help us outline the most effective strategy within your brackets.

SEO requires technical and creative skills, but most importantly, time. Additionally, you may be competing with businesses investing and implementing SEO strategies for a long time.

It’s not impossible to compete with them, but nothing happens overnight.

There are hundreds of ranking factors, like the authority of your domain, keyword difficulty and many more. In most scenarios, it takes 3-6 months to start seeing results from SEO.

For competitive industries like legal, investments or the building industry, it can take 6-12 months to begin outranking your industry rivals.

During our onboarding, we’ll look at your current website, keywords and competition to estimate when to expect the results.

Aye! The most important task of SEO is to increase the visibility of your website, either locally or nationally. Unlike any other marketing practice, SEO targets highly motivated audience that is already searching for your product or service.

Around 95% of online buyers look no further than the first page of search results. Hence, if your website listing doesn’t appear in those first 10 positions, it won’t get any organic traffic. If your goal is to grow your business (and if you look up SEO, you clearly do), it is crucial to set a goal and work towards the top.

We’ll work hard to get you to the best possible position, and we have past clients that we assisted in getting to the top #3 positions on Google for related keywords. From our experience, optimising your website for the right keywords and getting to the first 3-5 listings is already enough to bring you a stream of organic traffic and a healthy return on investment. #1 doesn’t mean success, as online buyers tend to shop around and choose the most compelling offer.

Hence it’s crucial for us to create landing pages that both rank in search engines, but also appeal to your potential clients and create a seamless experience on your website.

Ranking on top of Google for competitive keywords is possible but requires much more time and resources. If the #1 position is possible for the right terms within your budget, then we’ll give it our 100% to get you there.

Most likely. This hugely depends on your business and competition. If your business is local and niched down, a basic on-page optimisation and descriptive, optimised content may be enough to assure a stable stream of organic traffic and leads for a relatively long period.

On the other hand, if your competition is constantly updating their website, your position may be either quickly over ranked or gradually decrease in search results. For most businesses, SEO is a constant, yet well-paid-off investment.

Yes, every freaking month! We provide monthly SEO reports and quarterly strategy summary meetings outlining progress and work completed on our end. On top of that, at the beginning of our collaboration, we will conduct and share an audit of your platform and its rankings so you can compare the results with your starting point.

Our website and e-commerce design solutions do include on-page fundamental SEO, meaning we will make sure all the components on your website will be visible and readable for search engines like Google or Bing. Hence, if you designed your website with us and want to re-invest in it with our SEO services, the set-up jumpstart fee doesn't apply to you (unless someone seriously messed up with our initial settings).

Absolutely! We work with local, national and international businesses.

Simply contact us by e-mail at matt@akwdezign.com or call us on 01604 97 97 33 and we’ll be happy to help! If you want to find out more about our approach, click here.